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Welcome to Oaklyn's Journal. We hope this becomes a haven for you to recharge, inspire, & reignite your soul.

You don’t need a logo to be successful

Business

You don’t NEED a logo or visual identity to have a successful business. But before you toss your hands up in confusion, everything I’m about to say will not contradict what you’ve already learned.

Gain More Visibility with Ideal Clients

Branding

In a sea of photographers what makes you stand out? First and foremost, we would say it’s your STYLE – the way you take photos and how you capture your subject. But that isn’t it.

Copywriting – an Intricate Part Branding

Branding

Did you know that copywriting is an intricate part to your brand? I imagine not since you are reading this post, and that’s totally okay! Branding is not just the visual identity of your business, but also involves the written word. While we are a branding studio and focus on creating organic & beautiful brands, […]

Diana Lombard Interiors

Branding

I had the pleasure of working with Diana, an interior designer who started her own business Diana Lombard Interiors. She came to me in search of a new brand that was cohesive, professional, and would complement her beautiful interiors well. It was also important that whatever designs we came up with, that they would stand […]

November Color Scheme 2020

Color

I’m coming to the end of my second year doing these color schemes, and fitting them to the mood of the month is now far harder than before. So although this color scheme doesn’t fit November per-say, I hope you still enjoy the combination. It can be soft and romantic, or earthy and warm depending […]

Branded & Booked – Typography

Branding

Typography has its own important part in your brand. Fonts give off different expressions very much like colors (which we covered in the previous lesson).  ^ Click for the IG TV Video I honestly feel that people’s attraction towards fonts have been increasing thanks to the designers out there creating such beautiful typography and selling […]

Crossed Keys Estate

Branding

When Jessica of Crossed Keys Estate came to me, she was tired of the outdated logo that had been passed down along with the business. “We are fun and no bullshit but we run a really elegant and beautiful venue that caters to a laid-back feeling while still delivering on the traditional, pretty, and elegant […]

Hannah Hanline Photography

Branding

When Hannah of Hannah Hanline Photography reached out to me, I was first excited to meet a fellow Hannah, and second excited to be working with someone who was ready to ignite their online presence. There had been a lull in her photographer career, and she decided to come back full spring. Motivated and full […]

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