Whittington Bridal wanted a facelift. The logo they had started their business with was lacking in character and with a font that would not last the test of time. When we set off to rebrand them, they wanted to make sure it would be timeless as well as elegant…yet still approachable to target their ideal bride. We decided on my design of the double W, representing both founders who share the same last name and very different personalities.
Hannah was very patient and understanding with our inability to accurately express what we wanted– and was able to figure it out and deliver a fabulous rebrand despite our unclear vision of what we wanted. She was able to help guide us through the process that resulted in a beautiful logo and brand that truly reflected the heart of our business.Kari Whittington